# GehnaLab: AI jewellery photo studio for Indian jewellers > GehnaLab is an AI photo studio for Indian jewellers that places a phone photo of a piece in catalogue-ready scenes without repainting the piece. Canonical: https://gehnalab.com/ Photograph a piece on your counter. GehnaLab sets it in a catalogue-ready Look, and every pixel of your piece stays exactly as you made it. ## Key facts - GehnaLab is an AI photo studio for Indian jewellers that places a phone photo of a piece in catalogue-ready scenes without repainting the piece. - Who it is for: jewellery shops, D2C brands, wholesalers and marketplace sellers in India. - How it works: upload one phone photo, choose a Look, and get 3 options in that Look in a few minutes. - Looks: Marketplace White, Heritage Ivory, Bridal, Daily Wear, Festive, Stone, Velvet. - Pixel lock: the piece is cut out of the upload and locked; AI paints only the scene; the original pixels go back on top and are compared with the upload. - "Piece unchanged" appears only on images where the piece is pixel-locked and every automated check passed. - On-model images are AI looks: the person is AI-generated and the piece may be redrawn, so they are labelled AI look and are not verified. - Pricing: 5 free Looks on signup with no card; Look pack ₹499 for 10 Looks (credits do not expire); Jeweller ₹1,499 for 30 Looks valid 31 days, no auto-renewal; white-background cleanup about ₹12.5 an image. Prices include taxes. - Images that fail the checks are not charged; their credits return automatically. - Customers own their images. Uploads are not used to train general AI models. - Run by GehnaLab, a sole proprietorship of Shubham Gautam, Ajmer, Rajasthan, India. Founded 2026. - Contact: ishubham2101@gmail.com, WhatsApp +91 99507 46862. ## Three steps, no studio day 1. **Photograph on your counter.** One clear phone photo on a plain surface. Daylight from a window is enough. 2. **Choose a Look.** Marketplace white for Amazon and Flipkart, or a styled scene for Instagram and your own store. 3. **Download for every channel.** Every image is checked against your upload. The ones that pass carry the Piece unchanged seal. ## Looks - Marketplace White (Amazon · Flipkart · Myntra): Pure white, soft contact shadow, centred to marketplace rules. - Heritage Ivory (Website · Catalogue): Ivory handloom and low window light, for kundan and temple work. - Bridal (Wedding season): Oxblood silk and marigold warmth, for polki and bridal sets. - Daily Wear (Instagram · WhatsApp): Sandstone and morning light, for lightweight gold and silver. - Festive (Diwali · Akshaya Tritiya): Brass glow and soft bokeh, for the season's campaigns. - Stone (Website · Lookbook): A honed sandstone or marble plinth in raking daylight, for quiet editorial still life. - Velvet (Boutique · Instagram): Deep ink or emerald velvet under soft studio light, like your own display tray. ## Your piece, untouched Most AI tools redraw your jewellery: stones drift, filigree softens, a 22k finish turns brassy. GehnaLab works the other way round. The AI only paints the scene. Your original pixels go back on top and are compared, one by one, with your upload. - Your pixels, not a redraw: Gold, stones and setting in the final image come straight from your photo. - Checked on every image: Each image is compared with your upload before you see it, including the edge where piece meets scene. - No seal if anything moved: If one pixel of the piece differs, the image does not get the seal. You always know which is which. ## Pay per Look, in rupees See https://gehnalab.com/pricing.md ## What jewellers ask us ### Will the AI change my design? No. The AI never redraws your piece. It only creates the background and lighting around it, and your original pixels are placed back on top. Images where anything on the piece differs do not get the Piece unchanged mark. ### What photo should I upload? One sharp phone photo of the piece on a plain surface, in daylight, filling most of the frame. Avoid strong coloured light and hands in the shot. ### Can I use the images on Amazon, Flipkart and Myntra? Yes. Marketplace White follows the common marketplace rules: pure white background, the piece centred and filling most of the frame. ### What if I don't like a result? Tap “More like this” for another round in the same Look, or “Not right” to tell us why. Images that fail our check are never charged. ### Who owns the images? You do. Use them on your store, marketplaces, social media and print without crediting us. ### Is my design kept private? Your uploads are used only to make your images. We do not use them to train models or show them to anyone else.